Talent Group / Brand foundations
Built to make every artifact on brand.
Tokens, components and rules for decks, reports, social and campaign work.
Contents
Logo
Three variants — horizontal, stacked and mark. Always use the supplied files; never redraw or re-set the wordmark.
light
'/%3e%3cpath%20d='M769.337%20377.219L622.119%20230H642.671C712.627%20230%20769.337%20286.711%20769.337%20356.667V377.219Z'%20fill='url(%23paint1_linear_1122_794)'/%3e%3cpath%20d='M769.321%20582.574L416.748%20230L528.227%20230.003L769.321%20471.097V582.574Z'%20fill='url(%23paint2_linear_1122_794)'/%3e%3cdefs%3e%3clinearGradient%20id='paint0_linear_1122_794'%20x1='800.565'%20y1='691.207'%20x2='499.67'%20y2='992.105'%20gradientUnits='userSpaceOnUse'%3e%3cstop%20stop-color='%230073E8'/%3e%3cstop%20offset='1'%20stop-color='%231B83EC'/%3e%3c/linearGradient%3e%3clinearGradient%20id='paint1_linear_1122_794'%20x1='825.342'%20y1='308.41'%20x2='731.995'%20y2='401.757'%20gradientUnits='userSpaceOnUse'%3e%3cstop%20stop-color='%230073E8'/%3e%3cstop%20offset='1'%20stop-color='%231B83EC'/%3e%3c/linearGradient%3e%3clinearGradient%20id='paint2_linear_1122_794'%20x1='821.185'%20y1='500.046'%20x2='727.838'%20y2='593.392'%20gradientUnits='userSpaceOnUse'%3e%3cstop%20stop-color='%230073E8'/%3e%3cstop%20offset='1'%20stop-color='%231B83EC'/%3e%3c/linearGradient%3e%3c/defs%3e%3c/svg%3e)
dark
brand
Product lockups
Products pair the Talent mark with the product name set in Inter Bold, tracking −3%. The name's cap height matches the mark's optical centre; the gap between mark and name equals a twelfth of the mark's height. Never use the full wordmark in a lockup.
ProductProductProductClear space
Keep a clear zone around the logo equal to half the logo's height on every side. This zone is already built into all three supplied SVGs — use them at their natural size and nothing (text, imagery, other logos or frame edges) enters the zone.
Horizontal
Stacked
Mark
Minimum size
The horizontal logo never goes below 120px wide on screen (30mm in print). Below that the wordmark loses legibility — switch to the mark, which holds up down to 24px.
Common misuses
The logo is supplied artwork. If a layout fights these rules, change the layout — never the logo.
Don't stretch or distort
Don't rotate
Don't add shadows or effects
talent.
Don't re-set the wordmark
Don't reduce opacity
Don't use on low-contrast backgrounds
Colour
Talent blue leads. Neutrals do most of the work. Sub-brand colours only appear on sub-brand work.
Primary / Base Light
#2A93FF
PMS 2727
Primary / Base Dark
#1B83EC
PMS 2727
Tint / 80
#54A9FF
PMS 279
Tint / 60
#7FBEFF
PMS 284
Tint / 40
#AAD4FF
PMS 2717
Tint / 20
#D4E9FF
PMS 657
Primary alphas
Alpha / 15
#2A93FF · 15%
PMS 2727
Alpha / 20
#2A93FF · 20%
PMS 2727
Alpha / 40
#2A93FF · 40%
PMS 2727
Alpha / 60
#2A93FF · 60%
PMS 2727
Alpha / 80
#2A93FF · 80%
PMS 2727
Neutrals
Neutral / White
#FFFFFF
Pantone White
Neutral / 50
#F6F8FA
PMS 656
Neutral / 100
#EEF2F5
PMS 656
Neutral / 200
#D8E0E7
PMS 649
Neutral / 300
#C2CCD6
PMS 538
Neutral / 400
#9AA8B5
PMS 7543
Neutral / 500
#758596
PMS 7544
Neutral / 600
#5C6B7A
PMS 431
Neutral / 700
#44515F
PMS 7545
Neutral / 800
#2F3944
PMS 432
Neutral / 850
#252E37
PMS 433
Neutral / 900
#1C232B
PMS 433
Typography
Inter is the primary font, Talent Rise can be used as breakout words in a heading, but must be regular / lowercase. Fragment mono for all labels.
Display XL
Display L
Heading H1
Heading H2
Heading H3
Heading H4
Heading H5
Heading H6
Body Large
Body Main
Body Small
Label Display
Label Main
Surfaces
An emphasis scale. Use the lowest level that does the job.
Theme / light
base
92% placed
Default containers
subtle
92% placed
Gentle grouping
mute
92% placed
Medium emphasis
elevate
92% placed
Focal content
inverse
92% placed
Contrast break
Theme / dark
base
92% placed
Default containers
subtle
92% placed
Gentle grouping
mute
92% placed
Medium emphasis
elevate
92% placed
Focal content
inverse
92% placed
Contrast break
Theme / brand
base
92% placed
Default containers
subtle
92% placed
Gentle grouping
mute
92% placed
Medium emphasis
elevate
92% placed
Focal content
inverse
92% placed
Contrast break
Layout and spacing
A shared rhythm for margins, padding and gaps. Align content to the grid; let negative space do its work.
Spacing scale
4px
8px
12px
16px
20px
24px
32px
40px
48px
56px
64px
72px
80px
88px
96px
104px
112px
120px
128px
136px
144px
Margins
64–96px
Slides: 80px or 96px. Social: 64px. Repeat the same outer margin across a series.
Card padding
16 / 24 / 32px
16px compact, 24px standard, 32px spacious. Keep all sides consistent.
Gaps
8 / 16 / 32 / 64px
8px icon to label; 16px inside groups; 32px between groups; 64px between major blocks.
Alignment
Shared anchors
Align headlines, copy, cards and imagery to the same column edges. Centre only when the composition calls for it.
Corner radii
Radius 1
Radius 2
Radius 3
Radius 4
Radius 5
Radius 6
4–8px for compact controls; 16–24px for cards and photos; 32–64px for large editorial treatments. Round / 999px for pills.
Frame grids
12 columns for slides. Two columns for every social format. Measurements refer to the full-size canvas.
16:96 columns
1920 × 1080
Presentation
Margin 80px · Gutter 32px
4:52 columns
1080 × 1350
Social portrait
Margin 64px · Gutter 32px
1:12 columns
1080 × 1080
Social square
Margin 64px · Gutter 32px
9:162 columns
1080 × 1920
Social vertical
Margin 64px · Gutter 32px
Top / bottom inset 144px*
*Vertical safe areas are a working minimum, not a platform guarantee. Keep logos, headlines and CTAs away from interface overlays; check the destination platform before export.
Components
Button
Tag
Toggle + Switch
Inverse surface
High-contrast break for statements, figures and calls to action.
Image Wrap + Elevate surface
25+
years connecting people with purposeful work.
Icons
The full Talent Group icon suite — 153 icons. Single colour, inherits text colour.
60-40
accessibility
aged-care
arrow-down
arrow-left
arrow-right
arrow-up
attatchment
audio-fast-forward
audio-pause
audio-play
audio-rewind
audio-skip-back
audio-skip-forward
audio-stop
battery
bell
bin
blend
book
bounce
box
brain
briefcase
bug
calendar
camera
car
categories
certificate
chev-down
chev-left
chev-right
chev-up
clear
clinks
clock
clothing
cloud
code
coffee
cog
cogs
coin-dollar
coin-eruo
coin-pound
comment-speech-bubble
comment-speech-bubble-2
compass
computer
construction-crane
construction-crane-2
construction-tape-measure
construction-trowel
contact-email
contact-email-2
contact-mobile
contact-phone
conversation
dashboard
design-plan
design-sketch
diamond
download-cloud
download-file
drive
edit-copy
edit-cut
export
external
eye
family
flag-aus
flag-nz
gant
gender-female
gender-male
give
globe
government-federal
government-landmark
government-local-councils
government-state
graph
handshake
healthcare-aged-care
healthcare-gym
healthcare-heart-bubble
healthcare-mask
healthcare-medical-devices
healthcare-medical
healthcare-medical-2
history
home
industries
infinite
information
job-experience
lightbulb
lightning
list
log-out
megaphone
mic
microchip
network
option
page-document
page-inspect
pending
person
pharma-microscope
pharma-pills
pin
pop
process
punchy
quote
recycle
risk
roots
save
saved
scale-down
scale-up
science
search
secure-doc
secure-padlock
secure-page
secure-shield
select
send
shine
stack
star
sun
sustainability
swatch
text
thumb-down
thumb-up
toggle
travel
trophy
utilities-fire
utilities-water
verify-cross
verify-tick
video
wellness
wind
write